Social Metrics Ltd is a media and communications firm registered in the United Kingdom and in Nigeria — creating, monetizing and distributing digital content since 2019.
We started with a simple observation: good stories were getting lost between the newsroom and the audience.
Social Metrics Ltd was founded to close that gap. What began as a single news desk in Port Harcourt has grown into a network of owned media, video and creative brands — each one built around a specific audience, and all of them backed by the same editorial and production discipline.
Today, our team creates and distributes content across news, audio, video and app platforms, then pairs that output with a digital PR strategy that gets it seen by the people it was made for — advertisers, partners, institutions and everyday readers alike.
Every portal and production carries the same commitment to accuracy, fairness and independent reporting — no matter how the content is monetized.
Content is only as valuable as the audience it reaches. We design every piece with its channel, format and audience in mind from the outset.
Report Afrique, Metrics Studios, Wired Africa and the rest of our brands operate independently but share the same production quality bar.
Headquartered in Port Harcourt and registered in the UK, we build stories that start local and are engineered to travel internationally.
Chief Executive Officer. Oversees content creation, monetization and distribution across the group, with a background as Executive Editor and Publisher at Report Afrique International and co-founder of Visual Plus Studios.
Reporters, editors and analysts covering politics, business, technology and entertainment across our news portals, from Port Harcourt and correspondents further afield.
The video, audio and imaging specialists behind Metrics Studios and Visual Plus, producing everything from podcast episodes to full documentaries.
